Please use this identifier to cite or link to this item:
http://142.54.178.187:9060/xmlui/handle/123456789/3223| Title: | ENTERTAIN AND SELL: THE ROLE OF HUMOR IN ADVERTISING IN MANIPULATING BUYER’S BLACK BOX |
| Authors: | HAMEED, IRFAN |
| Keywords: | Applied Sciences |
| Issue Date: | 2016 |
| Publisher: | Iqra University, main campus, Karachi |
| Abstract: | N/A |
| URI: | http://142.54.178.187:9060/xmlui/handle/123456789/3223 |
| Appears in Collections: | Thesis |
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